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Arthur Hughes Selina Esi Nana Eku is an entrepreneur at heart and a changemaker in training. From her first encounter with patchy Wi‑Fi and empty science labs in her home city to leading sales strategies for Algo Peers’ flagship programs, Arthur has demonstrated that passion plus purpose can drive real impact. In this spotlight, we dive into her journey, how she found Algo Peers, the projects that challenged her, and the vision she’s building for the future.
When Arthur discovered the digital divide between well‑resourced schools and those barely scraping by, she knew she had to act. Drawn to Algo Peers’ data‑driven approach and hands‑on STEAM initiatives, she joined as an intern determined to turn insights into solutions. Over the past months, she’s architected CRM pipelines for The Register, designed outreach roadmaps for our After‑School Tech Program, and forged partnerships with educators in under‑served communities while learning to navigate tight budgets and fast‑paced environments.
I joined Algo Peers because it wasn’t just an internship, it was an ecosystem where data, ideas, and action come together to change lives.
During her internship, Arthur translated Algo Peers’ vision into action by spearheading our sales strategy and CRM efforts that are building and maintaining lead pipelines for The Register Funds platform. Also defining key performance indicators, and tracking donor engagement while also planning and executing outreach campaigns by mapping school visits, coordinating virtual demos, and onboarding classrooms into the After‑School Tech Program. She rounded out her impact through community engagement, hosting focus groups with teachers, gathering feedback on the curriculum, and iteratively refining program design to fit each school’s unique needs.
During a week‑long blitz across five Cape Coast schools, Arthur’s team onboarded over a dozen classrooms into the After‑School Tech Program. Seeing students’ eyes light up at their first coding lesson confirmed that every ounce of effort was worth it.
Working with limited resources taught Arthur to find creative solutions under pressure. By prioritising high‑impact activities, like targeted WhatsApp outreach over costly print materials and leveraging free digital tools, she discovered that constraints can fuel innovation as much as they can hinder it.
When you stretch a small budget to reach more classrooms, you realize that resourcefulness is your greatest ally.
These challenges also sharpened Arthur’s leadership skills. From running daily stand‑ups to mentoring new interns on CRM best practices, she learned how to guide a team through uncertainty and deliver tangible results.
Arthur’s contributions have laid the groundwork for the lasting adoption of both flagship projects. By aligning our outreach strategies with real‑time school data, she helped secure funding commitments and expand program reach. But beyond metrics, Arthur found her greatest reward in the stories of the students and teachers she connected with.
“Watching a video of a student building their first simple circuit during our orientation reminded me that this work is about unlocking potential, one classroom at a time.”
With her internship wrapping up, Arthur plans to scale her own ventures at the intersection of technology, education, and wellness. She dreams of establishing multifunctional tech hubs on university campuses in Ghana, spaces where students can learn, innovate, and collaborate under one roof.
“My goal is to show young Africans that passion and profit can coexist, that building a successful business can also drive meaningful social change.”
Advice for Future Interns:
“Lead with purpose. Start small, stay adaptable, and always seek to leave a lasting impact because internships are more than résumé builders; they’re your first laboratory for real‑world innovation.”
We’re proud to share Arthur’s story on Humans of Algo Peers. Stay tuned for more spotlight features that celebrate the next generation of problem-solvers!
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